GLOBAL BRENDLARNING MAHALLIY BOZORLARDAGI E’TIBORI
Keywords:
global brendlar, mahalliy bozorlar, marketing strategiyalari, iste’molchilarning xatti-harakatlariAbstract
iqtisodiyot tobora globallashib borayotgan sharoitda mahalliy bozorlar o‘z imkoniyatlarini kengaytirishga intilayotgan global brendlar uchun imkoniyatlar va muammolarni keltirib chiqaradi. Ushbu maqola mahalliy iste’molchilar e’tiborini jalb qilish uchun global brendlar tomonidan qo‘llaniladigan strategiyalarni o‘rganadi, mahalliylashtirilgan marketing kompaniyalari va strategik hamkorlikning muhimligini ta’kidlaydi. Natijalar shuni ko‘rsatadiki, global brending va mahalliy moslashuv o‘rtasidagi muvozanat turli bozorlarda barqaror muvaffaqiyat uchun juda muhimdir.
References
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